Simon Zutshi gives some tips on how to get the most of attending network events.
There is no doubt in my mind that to be successful in any business you have to network with other people in the same industry. Generally the bigger your network the more successful you will be if you know how to work your network.
As we run property networking events all around the UK, I thought it may be useful to give you some tips on how to get the most of attending network events.
Here are 3 steps to maximise your networking experience;
Before you go to the event: Work out what you want to achieve by attending. Maybe you want to find someone who can recommend a good handyman or letting agent in your area, or you want an investor to put some money into a joint venture. Whatever it is, write down a clear intention so that when you meet people at the event you can clearly explain what you are looking for. Also think about any other investors who you know who might be interested in attending such an event and invite them to come along with you. Finally make sure you have some business cards to take with you for when people want your contact details. They don’t have to be fancy or expensive cards just something with all your details on. You can get some free business cards from people like www.VistaPrint.co.uk
At the event: Plan to arrive early and leave late. Speak to as many people as you can. Of course you should say hello to the people you already know but make sure you also speak to people who you don’t know. When you meet someone ask them what their name is, where they are from, what they want to get out of the meeting and how you can help them. Be interested in them first rather than telling all about you. Look for how you can help the people you meet. Also think about people you already know who may like to meet them. Make sure you also collect cards from all the people you meet. You may also like to write a little note on the card to remind you what they were interested in and how you might be able to help.
After the event: When you get home go through all of the business cards you have collected. Send a follow up email or text to everyone you met. Reconnect with them and send them any information and contact details you promised to give them. It is best to do this follow up the day after the event so that people remember you and the conversation. Keep in touch with them and build your personal contact list. There is no doubt the more people you know the more successful you will be because you will have a number of people you can call or email for advice and help.